1884 Karl Elsener opens a cutlery workshop in Ibach-Schwyz, Switzerland with the support of his mother Victoria.
1891Karl Elsener and his coworkers deliver knives for soldiers in the Swiss Army for the first time.
1897 The name Swiss “Officer’s” and “Sport Knife” is legally protected on June 12. The model later became the Original Swiss Army Knife.
Following the death of his mother, Karl Elsener introduces the brand name Victoria in her honor. The iconic Cross and Shield emblem is registered as a trademark
1921Karl Elsener coins the company’s name, Victorinox, by combining his mother’s name with “inox”, an abbreviation of the French word for rust-resistant steel, “inoxydable”.
1945The “Original Swiss Army Knife” begins its successful progression around the world and enjoys exceptional popularity.
1979 The previous solely owned “Messerfabrik Karl Elsener” company is transformed into the family-owned company,
Victorinox AG” on January 2nd.
1989 Victorinox enters the timepiece business in the United States under the brand name Swiss Army.
Victorinox partners with the American TRG Group in St. Louis and enters into the international travel gear market.
2001 Victorinox launches a fashion line in the US with a collection that delivers technical and tailored styling capturing the brand’s essence of practical luxury.
2007 Victorinox sets up Victorinox Swiss Army Fragrance AG, and in 2009 Victorinox Swiss Unlimited was launched.
While we treasure our heritage, the future is equally inspiring. Innovation is at the heart of each Victorinox product we introduce, with exciting technical advancement throughout all our product categories.